When you pitch your business to potential investors, explain your company’s purpose, target market, and competition. You started your business for a reason. What was it? Potential investors need to understand your vision and see how you can be profitable. Articulate your business model in detail, including your assumptions, and acknowledge what factors could affect … Continue reading 4 Things to Know About Your Company To Make a Successful Pitch to Investors

Starting a business is about more than getting an idea going. Rather, there are many practical concerns in running a business that must be considered. The more you understand the steps involved in starting a business, the better the decisions and preparations you will be able to make. Read more at Chron.

Business owners tend to develop strong relationships with their accountants. usually at least once a quarter you sit down to figure out where your company stands and how much it owes in taxes. You might also meet a couple times a year to plan when you will make certain investments in your business or how … Continue reading Understanding Your Company’s Financial Reports

Social media is one of the most useful, and most economical, tools you have at your disposable as a business owner. The technology is free and it can be used in a myriad of different ways, from promotions, to product development, to marketing, in general. However, just as social media opens a new and continual … Continue reading When Social Media Goes Bad: How to Turn it to your Advantage

Your books are only as good as their execution. Otherwise, even the most perfect business model does no more good than the latest diet book growing dusty on your bookshelf. The fact of the matter is that your books ARE your business. At the end of the day, your company IS how much it makes. … Continue reading The True Cost of Sloppy Bookkeeping